Your WCB Reports Already Contain a Seven-Figure Story. We Give You Tools That Make Leadership Read It.
The Safety Platform is a Canadian OH&S and PHS platform that gives you and your leadership clear line of sight on the business cases that will move the needle on safety, your business and your culture — so you finally achieve the kind of buy-in that you and your executive team need from everyone involved.
Ranges from real Western Canadian employers: construction, manufacturing, healthcare, energy. 200–2,000 employees.
See What Safety Is Actually Costing
Your Organization Right Now
Answer 5 questions. Get an instant estimate of your hidden costs, potential savings, and a one-page business case you can use with your boss or board today.
Your Organization's Numbers
Total premiums paid to your workers' compensation board
Percentage of employees who leave per year
Enter your numbers and hit calculate to see your estimated hidden safety costs and potential savings.
Two People Suffering in the Same Organization.
Neither Knows the Other Is Stuck.
The safety leader can't get through. The executive can't see what they're spending. Both are frustrated. Both think the other doesn't get it. The problem isn't people — it's the absence of a shared language.
“I have the data. Nobody listens.”
- You know the culture is the root cause, but saying "culture" in a boardroom gets blank stares
- Your WCB reports, spreadsheets, and incident logs tell a devastating story — but it's locked in boxes nobody opens
- You've been told to "just get the COR done" when the problem is 10x deeper than an audit
- You're drowning in paperwork while the real issues — turnover, LTD, morale — compound every quarter
- Leadership restructures around you (4 times in 2.5 years at one company we worked with) but the numbers never change
- You need a tool that translates what you already know into the only language the C-suite respects: financial
“Why does safety cost so much and nothing ever improves?”
- Costs keep climbing — premiums, claims, lost time, vendors — and nobody can explain why in terms you understand
- You've hired, fired, restructured. The numbers haven't moved. You're starting to think safety is just a cost of doing business
- Turnover is destroying your margins but "retention programs" and "engagement surveys" haven't helped
- You suspect culture is a factor but can't measure it, can't benchmark it, and can't build a business case around a feeling
- You need intelligence — not another policy binder or audit report. And you need it in the same format as every other business decision
- One serious incident could cost more than your entire safety budget. But you've never seen that number.
They don't dismiss safety because they don't care. They dismiss it because no one has ever translated it into the language they use for every other business decision. Once they see the number — the real number, with turnover, LTD, overtime, and opportunity cost — the conversation changes in the room. Every single time.
— Trace Hobson · Former Regional Director, Badger Daylighting & Superior Propane · Now leading PHS implementation in Canada's largest health authority
AI-First Business Intelligence
for Safety Leaders Who Are Done Guessing
Safety Platform gives executives and safety professionals clear line of sight on what safety actually costs, where the money goes, and exactly what to do about it. It works with the data and systems you already have — however fragmented. No rip-and-replace. No learning curve. Just intelligence.
Executive Intelligence Dashboard
Every dollar of safety cost — claims, premiums, lost time, turnover, vendors, surcharges — in one interactive view. Division-level breakdowns. 4-year trends. Built from your existing data, wherever it lives.
AI Safety Analyst
Ask questions in plain English: "What's driving our LTD costs?" "Which division has the worst experience rating?" Designed for people in the field who aren't technical — just practical. Your data, conversational.
Microsoft 365 Automation
Integrates with Outlook, SharePoint, Teams, Power BI, Power Automate, and Power Apps. Digital FLHAs, AI-powered incident analysis, automated meeting intelligence. Deploys into what you already use — no IT ticket required.
ROI Scenario Modeling
Model the financial impact of every decision: COR audit, claims reduction, turnover intervention, PHS program. See the payback period, net return, and premium reduction before you spend a dollar.
PHS Compliance Intelligence
WorkSafeBC Regulation 6.81-6.85. CSA Z1003. Bill C-45 due diligence. Psychological health & safety isn't optional — it's legislated. We map where you stand, what's exposed, and what to do first.
Your AI Transformation Starts Here
Safety Platform is the beginning of your AI and automation transformation. It creates the safety — both in time, space, and psychological health — required for rapid change adoption. Ownership mentality starts when people can finally see.
Intelligence First. Transformation Second.
The Thin Edge of the Wedge.
We don't start with workshops or policy binders. We start with the number. Once leadership sees what they're actually paying for unsafe culture, the conversation shifts from “can we afford this?” to “how fast can we move?”
Intelligence
AI-powered dashboard built from your existing WCB data, spreadsheets, and systems — however fragmented. Every hidden dollar, one view. The conversation starter.
→Automation
Digital FLHAs, AI incident analysis, automated meeting summaries, COR support. Deploys into your Microsoft 365. No new software. Immediate productivity gains.
→PHS Implementation
Psychological health & safety assessment and program design. WorkSafeBC 6.81-6.85. CSA Z1003. Measurable. Auditable. The compliance layer that protects the transformation.
→Culture Shift
Presence-based leadership coaching. The root cause work that turns compliance into ownership mentality. Where absenteeism drops, retention climbs, and the whole team starts leading.
Hard Numbers. Real Organizations.
Not Testimonials — Outcomes.
170-person healthcare organization. Absenteeism dropped 75% after deploying presence-based leadership coaching. Five teams that had failed to unify for years came together in a single facilitated session.
European healthcare organization — 9-year engagement, independently verified
Over one million euros saved in reduced absenteeism costs alone. The program grew from 6 people to 170 through organic demand — no mandate, no policy. Leaders asked to join because they saw what happened to the first team.
Kentalis, Netherlands — measured annually over 9 years
A typical COR audit costs $15K–$20K and returns $75K–$95K in WorkSafeBC rebates. Combined with meaningful claims reduction, annual savings exceed $350K. Not theoretical — arithmetic.
WorkSafeBC COR program — BC employer data
A 250-person Family Birthing Unit went from a toxic culture with vexatious complaints to a collaborative team. Same people. Same building. Different leadership approach.
Fraser Health Authority — Canada's largest health system
Badger Daylighting's BC operation grew from a failed startup to $20M in 4 years — fastest in the company's 25-year history. 150 employees, 4 offices, full HSE accountability. The same leadership model now applied to safety culture.
Badger Daylighting (now Badger Infrastructure Solutions)
Our pilot client — a 300-person construction and manufacturing company — didn't know their total safety cost. We found $1.86M growing at 120% in 3 years, with a single account surcharge of $153K/year.
Western Canadian employer — Safety Platform pilot, April 2026
What started with a couple of simple conversations about new ways of thinking has now turned into a company-wide program.
— CPA, Controller, Retail Sector — after individual coaching expanded to full organizational deployment
Not a Report. Not a Binder.
An Intelligence System That Works For You.
Traditional OHS consultants leave you with a PDF. Safety Platform gives you a living, AI-powered system that integrates with the tools your team already uses and gets smarter every quarter.
Clear Line of Sight
Executives see exactly where every safety dollar goes. By division, by year, by claim type. No more guessing. No more "it feels like costs are up." The number is right there.
Built for the Field, Not the Lab
Designed for safety professionals and managers who aren't technical and are trying to get work done. Practical. Intuitive. Ask a question, get an answer. No training needed.
Productivity Gains, Day One
Automated FLHAs, meeting summaries, incident documentation. Tasks that take hours now take minutes. Redeploy that time to the work that actually prevents incidents.
Cost Reduction You Can Measure
Premium surcharge recovery. COR rebate capture. Claims reduction modeling. Turnover cost elimination. Every dollar saved is tracked and reported. No vague promises — arithmetic.
Retention & Morale Shift
When people feel psychologically safe, they stay. When they stay, they get better. When they get better, incidents drop. It's a compounding loop — and we give you the data to prove it's working.
Ownership Mentality, Top Down
Starts with execs who finally see the cost. Moves to managers who finally have tools. Reaches the floor where people finally feel heard. That's not compliance. That's culture. And it shows up in every number.
Built By Someone Who Ran the Operations
You're Trying to Fix.
Trace Hobson spent a decade in high-hazard industrial operations — managing hazardous fuel distribution at Superior Propane (Canada's largest), then leading 150 employees across four offices at Badger Daylighting (North America's largest non-destructive excavation company). Full accountability for HSE, core audits, leadership development, and all financial operations.
He grew Badger's BC operation from a failed startup to $20 million in revenue in four years — the fastest growth in the company's 25-year history. WorkSafe, DOT, pressure vessel codes, COR across multiple jurisdictions. Fort McMurray oil sands. Hydrovac crews near live underground utilities.
It was during those years that he discovered presence-based leadership. It wasn't imported into OHS. It was born there. And it was born because the directive, reactive model that built those results was destroying the people inside them.
Now he combines AI-powered business intelligence with the culture transformation methodology that produced a 75% reduction in absenteeism at a 170-person healthcare organization over 9 years. He works in psychological health & safety at Fraser Health — Canada's largest health authority. And he builds the dashboards and automations that make safety leaders credible in boardrooms.
Regional Director, Industrial Projects
Canada's largest propane supplier. Hazardous LPG distribution, pressure vessel installations. HSE across mining, oil & gas, petrochemical. Fort McMurray oil sands.
Regional Director · 150 Employees · 4 Offices
North America's largest non-destructive excavation company. Full HSE, COR, regulatory, leadership, and financial accountability. $0 to $20M in 4 years.
Founder & CEO · ICF PCC · International
Presence-based leadership coaching. Kentalis (NL): 8.4% to 2.1% absenteeism, >EUR 1M saved. Clients across Canada, US, Europe, India.
Client Partner · Psychological Health & Safety
PHS implementation in Canada's largest health system. AI-powered competency tools, meeting intelligence, culture transformation.
MA in Executive & Organizational Coaching
Thesis: Safe Space Systemic Coaching. Advanced Certificate in PHS. Trauma-Informed Certified Coach.
Your company is already paying for unsafe culture.
The only question is whether you want to see the number.
Book a free 30-minute discovery call. We'll ask about your WCB reports, your claims history, and your team structure. If there's a seven-figure story in your data — and there almost always is — we'll find it and show you what it means.